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California's only "Hop On, Hop Off" Wine Tour Service
Paso Robles & Santa Barbara Wine Tasting Tours From Only $69.95

Santa Barbara

Welcome to The Wine Line!

California’s only “Hop on, Hop off” wine touring service. Tour Paso Robles or Santa Barbara wine country in our air-conditioned and environmentally responsible chauffeured vans. We pick you up, we drop you off… all that you have to do is enjoy yourself!


Starting at only $69.95* per person you get shuttled to your choice of approximately 30 premiere Santa Barbara wineries. No other service gives you the freedom and flexibility to taste at your own pace and choose where you want to go.

Frequently asked questions:

1. What’s different about The Wine Line from other tour services?
We are a door to door, “Hop On, Hop Off” shuttle service. We let you set your pace and create your own itinerary. We pick you up at your accommodations and start you on our loops. We service approximately 30 wineries in the region and you just pick and choose where you want to “hop on” and “hop off” all day long.

2.  How does it work?
When you decide to “hop off” we walk you in, introduce you to the tasting room staff, who will guide you through your tasting experience, and we return in approximately 40 minutes. When we return we come in and let you know we’re back, and if you’re ready to go, you just “hop on” and proceed to the next winery of your choice. Typically we take you directly from winery to winery throughout the day, so it almost feels like a private tour. Occasionally we may have to pick up others along the way. But, we’re not like a city bus, stopping at every stop in the loop. We basically “hop-scotch” around from winery to winery.

3. What time are pick ups and what time does the day end?
Pick ups are generally scheduled between 10:30-11:30am and coordinated geographically based upon the other pick ups for the day. Pick ups outside of the Santa Ynez, Buellton and/or Solvang area are first to be picked up and last to be returned.  We will call you between 9:30-10am on the morning of service to give you a more specific pick up time.  Please bear in mind we may have additional pick ups before or after your group along the way. We begin our returns after 4:00pm.

4. Are the tasting fees included?
Yes and no. We have two different rates.  The “hop on, hop off” service of $69.95pp does not include tasting fees, whereas, the “All Inclusive” rate of $109.95 includes lunch and tastings at 4 pre-selected wineries. Of the 30+ wineries we service, most charge $7-$10 with some waiving the fees with purchase. You can find this information on the “Wineries” page. The fees and discounts, if any, are next to each winery’s listing.

5. Which wineries do you service?
We service over 30 wineries between Los Olivos and Foxen Canyon.  You can view the full list on the “Wineries” page on our website and the “Tour Maps” page shows where they are all situated.  If you have specific wineries you’d like to visit for your day, we strongly recommend you plan them out sequentially, so as not to waste  chunk of your day driving between them.  If you have no specific requests, we can certainly make recommendations.

6. Is the tour “pet friendly’?
Yes, we do allow well behaved dogs to sit on their human’s laps or between their legs. Please keep in mind our $300 clean up fee for any “mess.”

7. Is lunch included?
As you are going to be out all day, lunch is always a concern.  You can bring your own picnic which we will carry in our cooler until you are ready to enjoy it.  You can buy The Wine Line Gourmet Lunch (either a full sandwich, or 1/2 & 1/2 sandwich & salad, please see our Lunch Menu) for $15pp or it is included in the “All Inclusive” rate.  Finally, you may choose to be taken into Los Olivos and eat at any of the restaurants or delis in town. We only need to know in advance, preferably by the day before your tour, if we are providing your lunch.

8. Where do you pick up?
We are a door to door service, so we pick you up at your accommodations, whether it’s a hotel, B&B, inn or residence. Pick up and return in the Santa Ynez, Solvang and Buellton region is included. Additional pick up charges apply for outside areas (per group, not per person) as follows:

Santa Barbara Pick Up Charges:
• Gaviota-$35
• Goleta-$45
• Guadalupe-$45
• Lake Cachuma-$25
• Lompoc-$35
• Nipomo-$35
• Santa Barbara-$45
• Santa Maria-$40
• Vandenberg AFB-$40
• If your pick up city is not listed we may not pick up there. Please contact us to inquire about different pick up cities.


Cancellation policy: 72 hour notice for groups of 6 or less and 2 weeks for groups of 7 or more. Should you cancel prior to these time frames there is no fee, however, afterward we will hold you responsible for the entire amount. Please note, should your group reduce in size you will be held responsible for those seats if we are not notified within the above referenced time frames.

Intoxication: We are here to help you have a wonderful day and we are certain you are going to, although we do ask that you be mindful of your consumption. Should we observe, or be notified by a tasting room server, that anyone in your party is becoming too intoxicated to continue we reserve the right to return to you to your accommodations without refund. Additionally, there will be a $300 cleaning fee for anyone who gets sick inside the van.

Hop on, Hop off... Experience the Most Affordable and Flexible Wine Tasting Tour Starting at Only $69.95
Hop on, Hop off... Experience the Most Affordable and Flexible Wine Tasting Tour Starting at Only $ 69 .95
The Wine Line is a totally unique concept in wine tasting tours. We offer a low-cost, "hop on, hop off" shuttle style service operated by professional and courteous drivers who are well versed in the area’s wineries. As opposed to other wine touring services that keep you bound to a set schedule, with a preset itinerary, with a group of people you will be stuck with all day long - The Wine Line offers you freedom from these constraints. Our vans run in a constant loop, picking up and dropping off customers approximately every 40 minutes at whichever wineries we service that they desire to visit. We return in approximately 40 minutes to pick you up, but if you want to stay a while longer, just say so and we'll return later. Our mission is freedom and flexibility, empowering you to embrace the wine country!
paso robles wine tour
The Wine Line offers wine touring and tasting in the Paso Robles and Santa Barbara wine regions. We pick up people for Paso Robles wine tours in Templeton, Atascadero, Cambria, Cayucos, Morro Bay, San Luis Obispo and Pismo Beach. Our Santa Barbara wine tours visit wineries in the Santa Ynez Valley, Los Olivos and Foxen Canyon and pick ups can be arranged from Solvang, Buellton, Santa Ynez, Lake Cachuma, Santa Maria, Nipomo, Gaviota, Goleta, Santa Barbara and elsewhere.